Contest for Free Luchas at Theshoeologist.com

We at Lucha have a friend, a friend who knows all things shoes. She knows more about shoes, and is more passionate about shoes than anyone else we've ever met. She is up on all the latest styles. A few months ago she approached us asking if we'd be interested in doing some sort of contest with her. We obliged and the contest prize is a new pair of Luchas. Visit theshoeologist.com and check out the expert of all experts when it comes to shoes.

How to Enter the Contest:

There are lots of ways to enter this contest, you can enter once, or you can enter four times, just make sure to read the rules carefully so I can keep track of your entries.

1. Leave a comment on the <theshoeologist.com's post about us. (Multiple comments will not be counted.)

2. Leave a comment here telling us what you're fighting for. (Multiple comments will not be counted, comments that do not include what you are fighting for will not be counted.)

3. Follow @luchashoes http://twitter.com/luchashoes on twitter and tweet about this contest. Your tweet MUST include the following three things, @luchashoes <http://twitter.com/luchashoes>,@theshoeologist<http://twitter.com/theshoeologist> and the hashtag #FightWithYourFeet. Copy your tweet and paste it in a separate comment on this post.

4. Mention this contest on your blog and leave a separate comment here with the direct URL of the contest (not your home page, but the post mentioning this contest). For blog entries to be considered they must include a link to Lucha Shoes <http://luchashoes.com/> AND The Shoeologist <http://theshoeologist.com/>.

What Are You Fighting For?
Fight With Your Feet.
Lucha Shoes

someone write a song please...

So yesterday was one of the best days Lucha has known since conception. I have a favorite musician (which will remain nameless because I would probably get made fun of for loving his music) who ends every concert with a song about the best day of his life. He never really tells the story or even gives any background besides the actual lyrics. After his second to last song at every concert he simply says, "This is a song about the best day of my life" and then he plays it loud while everyone in the crowd strains their lungs singing along. It's true passion in music.

Yesterday I felt this. I wanted to write a new song and scream it out to the atmosphere. I couldn't help but smile from ear to ear on the way to my father's warehouse to meet the delivery truck with our shoes. A boisterous "HYEEAAAAHHHH" might have been yelled in my car. I may have also taken a picture of the truck as it pulled up (and the inside of the truck, and the boxes, and my dad and the delivery man taking the pallets off the truck). Ten months of hard work, ten months of anticipation, and thousands and thousands of dollars later, we actually have shoes to sell!!! It was (and still is) an incredible feeling. It was definitely the high of my day, my week, my month, and probably my year (so far :) ).

So hands down this was the best day I can ever remember... (probably not the best ever, but it was still pretty darn good).

This is what 2,000 pairs of shoes looks like. More to come shortly.

CALL FOR ALL FIGHTS! HELP NEEDED.

We are in the final stages of getting everything together and ready to put Luchas on your feet. Part of that is getting our website pretty and ready for your viewing pleasure. We have a section called "Fight With Your Feet" where we will post pictures of your fights (worthy causes you're fighting for) with a small explanation of what you're doing.

Most of our posts thus far haven't required any sort of comments or feedback from you. This one is different. We need your ideas of what you'll be fighting for and writing on the inside of your Lucha shoes. Please post what you're fighting for, and leave your email (or if you'd rather, you can email your fights to mglauser@luchashoes.com) so we can contact you to get more information and a picture. Some ideas for fights include fighting to overcome Leukemia (thanks Rachel Steele), fighting to finish a marathon, run a triathalon, lose weight, fight pornography, fight drugs, fight tobacco, fight hunger, fight arthritis, fight violent crimes, etc. You have better ideas than I do. So PLEASE SHARE THEM!!! Everyone is fighting for something. Tell us about it. The best fights will be rewarded.

A sneak peak of the Fight With Your Feet page is below.

Final Photo Shoot

We received our "top of production" samples a few days ago and after some excellent product engineering by Dave, we feel that we have our final product.

We have previously done a couple of photo shoots--one with Stacy Young at threewinksstudio for a product shoot and an "urban" photo shoot with Matt McDaniel. Both photographers were excellent and both gave us amazing photos. Another friend and photographer, Peter Chen, was generous enough to do another product shoot for us as our shoes have changed a little bit in the last few months and we wanted to be accurate in our pictures with the product actually being sold.

Here's Peter with the shoes and his equipment. Luckily his pictures turned out better than this one on my phone :)

Happy Chinese New Year!!!

We at Lucha, LLC, would like to join our friends in China in celebrating the Chinese New Year. We decided to let our factory take a week or two off in order to celebrate. So our shipment will leave China after the celebrations are over and should get here sometime in March. We're finishing up the shipping details on our website and trying to implement a free shipping code for anyone who decides to pre-order when we go live with our website.

We're also excited to announce that we're working on sponsoring a couple of races this year.

We'd also like to thank everyone who keeps believing in us, who keeps asking when they can get some shoes, who keeps giving us contacts with other successful startups, and to those who want to see us succeed. It does help and we do appreciate it. So happy Chinese new year to all!

What are you fighting for? Keep fighting with your feet. Lucha Shoes.

Forgiveness...

Dear Friends,

Please forgive us for not posting for the longest time. The holidays were great--even though we weren't able to get any Luchas underneath the Christmas tree. The latest and greatest from the production front is that our factory has received the materials and is now cutting everything out! Luchas are being born as we speak!

We have secured warehouse space to store the shoes and we are finalizing the shipment that is supposed to be on the boat within the next week!!!

Hopefully the Luchas will bring warm weather with them! We should have them here for your feet for springtime! We're fighting hard for it.

What are you fighting for? Fight With Your Feet. Lucha Shoes.