Tuesday, February 15, 2011


We are in the final stages of getting everything together and ready to put Luchas on your feet. Part of that is getting our website pretty and ready for your viewing pleasure. We have a section called "Fight With Your Feet" where we will post pictures of your fights (worthy causes you're fighting for) with a small explanation of what you're doing.

Most of our posts thus far haven't required any sort of comments or feedback from you. This one is different. We need your ideas of what you'll be fighting for and writing on the inside of your Lucha shoes. Please post what you're fighting for, and leave your email (or if you'd rather, you can email your fights to mglauser@luchashoes.com) so we can contact you to get more information and a picture. Some ideas for fights include fighting to overcome Leukemia (thanks Rachel Steele), fighting to finish a marathon, run a triathalon, lose weight, fight pornography, fight drugs, fight tobacco, fight hunger, fight arthritis, fight violent crimes, etc. You have better ideas than I do. So PLEASE SHARE THEM!!! Everyone is fighting for something. Tell us about it. The best fights will be rewarded.

A sneak peak of the Fight With Your Feet page is below.

Tuesday, February 8, 2011

Final Photo Shoot

We received our "top of production" samples a few days ago and after some excellent product engineering by Dave, we feel that we have our final product.

We have previously done a couple of photo shoots--one with Stacy Young at threewinksstudio for a product shoot and an "urban" photo shoot with Matt McDaniel. Both photographers were excellent and both gave us amazing photos. Another friend and photographer, Peter Chen, was generous enough to do another product shoot for us as our shoes have changed a little bit in the last few months and we wanted to be accurate in our pictures with the product actually being sold.

Here's Peter with the shoes and his equipment. Luckily his pictures turned out better than this one on my phone :)

Tuesday, February 1, 2011

Happy Chinese New Year!!!

We at Lucha, LLC, would like to join our friends in China in celebrating the Chinese New Year. We decided to let our factory take a week or two off in order to celebrate. So our shipment will leave China after the celebrations are over and should get here sometime in March. We're finishing up the shipping details on our website and trying to implement a free shipping code for anyone who decides to pre-order when we go live with our website.

We're also excited to announce that we're working on sponsoring a couple of races this year.

We'd also like to thank everyone who keeps believing in us, who keeps asking when they can get some shoes, who keeps giving us contacts with other successful startups, and to those who want to see us succeed. It does help and we do appreciate it. So happy Chinese new year to all!

What are you fighting for? Keep fighting with your feet. Lucha Shoes.

Who loves Lucha?